Today we launch… New Month. New Merch!

Posted by Mary Crosby on

No matter what the YouTube influencers say, launching a new e-commerce site is not easy. There are many steps (and missteps) to get to the point where the site is open to customers. Today is that point for FruitfulWorks.


For anyone familiar with the 4 P's of marketing: product, price, promotion, and place; the helpful folks at Shopify take care of the "place" by providing a nifty e-commerce platform. Product, price, and promotion are all up to you. If you get any of these wrong, an empty place really doesn't do much to further your entrepreneurial dreams.


And now, the hard work of tweaking begins. Are prices scaring customers off? Does the product design not resonate with potential customers? What social media posts are working and which ones aren't? The answers to these questions and more will hopefully be revealed as we roll up our sleeves and get to work making FruitfulWorks fruitful.